LEADER 00000nam 2200000uu 4500 |
001 44964 |
003 TNI Library |
008 160302s20169999eng 000 0 eng d |
020 ^a9781138804692
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050 0 ^aHD69.B7^bH454B
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100 1 ^aHeding, Tilde
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245 10 ^aBrand management :^bresearch, theory and practice /^cTilde Heding, Charlotte F. Knudtzen and Mogens Bjerre
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250 ^a2nd ed.
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260 ^aLondon :^bRoutledge,^c2016
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300 ^axiv, 307 p. :^bill.
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504 ^aIncludes bibliographical references and indexes
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650 0 ^aBrand name products^xManagement
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650 0 ^aBranding (Marketing)
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650 0 ^aMarketing
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700 1 ^aKnudtzen, Charlotte F.
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700 1 ^aBjerre, Mogens
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945 ^p2470^l0^i201501662 |
999 ^aRodjaney
|