fieldid E-Thesis & Research สถาบันเทคโนโลยีไทย-ญี่ปุ่น
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เขตข้อมูล ข้อมูล
บทคัดย่อ
Japanese Human Resource of The Parent Company, Ability of Local Managers, Internal Communication, and Expatriates Condition Affecting the Success of Localization Management of the Subsidiary: A Case Study of Japanese Subsidiary in Thailand at Eastern Seab : The purpose of this research was to study the influence of Japanese Human Resource Management (HRM), Expatriates’ condition, Local manager’s skills and roles, and Internal communication affecting on success of Localization in a subsidiary through indication of Organizational performance. Organizational culture was additionally tested to investigate as moderating variable. The questionnaires were developed to collect data 167 samples in a Japanese Subsidiary in Thailand at Eastern Seaboard Industrial Estate in Rayong province. The collected data were statistically analyzed using frequency, percentage, mean, standard deviation, together with assessment of normality distribution, correlation analysis, multiple linear regression, and moderation analysis. The results obviously showed that Japanese HRM for Consensual decision and Quality control circle, Expatriates’ condition for Coach and Conductor, Local manager’s skills and roles in term of Principle of management and organization and roles, and Internal communication in Downward, Upward, and Lateral communication positively correlated to Organizational performance at significant level of 0.01. Furthermore, the moderating analysis showed an appropriate interaction term of Organizational culture on Local manager’s skills and roles and Organizational performance at significant level 0.05. This study was concluded that the Local manager’s skills and roles had a highlighted relation on success of localization in the
ผู้แต่ง
Kewwarin Sae-heng
ประเภทสิ่งพิมพ์
สารนิพนธ์ (MBJ) 2022
เลขหน้า
136
หัวเรื่อง
International business enterprises -- Management -- Japan
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